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Sam Sefer

Office Coordinator

Sam Profile - Copy.jpg

Sam works behind the scenes at Ampersand HQ, working on tasks that range from choosing client’s aircraft seats to meticulously checking and preparing final documents. She is the first person you’ll speak to when you phone Ampersand!

A self-proclaimed explorer and adventure seeker, Sam found her desire to travel after completing a charity trek through the Sahara Desert. Ever since, she’s always itching to get her walking boots on and explore the world, ticking one mountain off her list at a time. Raised by ex-army parents, throwing herself into thrilling experiences is in Sam’s blood, however there are two sides to her adventurous nature. From exploring Europe’s buzzing cities over the weekends to climbing up active volcanoes in Indonesia for sunrise and jumping out of aeroplanes for sunset. She has an obsession with collecting Christmas Tree Baubles from every country that she visits and will hunt one down no matter how tough the challenge! This has also led to a very interesting looking Christmas Tree.

Sam began her career in travel after backpacking India, teaching English in Bali and island hopping in The Philippines. Her most recent adventure has been to Sri Lanka, exploring the culture and of course, completing Adams Peak.


I thought the Ampersand team was outstanding. We couldn’t have hoped for anything more.
- Mr Geoffrey Johnson, India
Without question, you put together the best trip I have ever taken. We were shown around like visiting dignitaries, the hotels were fantastic and the itinerary was just right. Everybody I know will hear about how amazing Ampersand is!
- Leslie Siben, India
We had a wonderful holiday - everything was perfect. Thank you for helping us to make a thoughtful plan to enjoy and make most out of our trip. The places we visited, the guides, the transportation and driver, the hotels selected... Everything was great!
- Jaime Benitez, South India
Ampersand’s details preparation, attention to detail and interaction before and during our trip show exactly why good travel agents have a role in today’s internet/direct booking age. Shalmali was a delight to work with – before and during our trip.
- Mr David Wallace, North India
Everything you did for us whilst we were away was hugely appreciated, and Ampersand has been exemplary in every way. I'll always recommend you!
- Mr Richard Stoughton, Sri Lanka
So many highlights to choose from! The hotels were amazing but Maya Villa was a highlight… I loved just hanging out in the hammock reading my book and watching the peacocks chase the cows!
- Krista Weir, Sri Lanka
Difficult to articulate just how good the service from you and your team really was. We know you will continue to do well and hope we have the chance to seek your assistance again before long.
- Mr & Mrs Manson, North India
I had a very lovely time and was looked after splendidly. My first visit to India could not have been better, save for being longer! But I shall return at some point and I shall look to you to make the arrangements.
- Matthew Nicklin, North India

From our Instagram

Staying at the beautiful @GalOyaLodge means you will experience one of Sri Lanka’s lesser-known National Parks at its very best 🌿
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Take a boat safari here to see swimming elephants and a striking sunset 🐘🌅
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#AmpersandTravel #LuxuryIsInTheExperience
Cascading rice terraces greet you in #Ubud 🍃🍃🍃
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Balinese women make daily offerings of vibrant flowers and fruit to the gods 🍊🍐🍌🍎🌺💐
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#AmpersandTravel #LuxuryIsInTheExperience
Don’t miss out on #Teardrop’s new boutique hotels while touring #SriLanka 🇱🇰
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Each sleek property brings a fresh twist to the traditional hill country - from #NineSkies in #Ella to #CamelliaHills in #Dickoya, plus #Goatfell in #NuwaraEliya 🍃
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#AmpersandTravel #LuxuryIsInTheExperience
‘Led by Buddhist monks, a butter lamp ceremony offers a guiding light to finding peace and harmony’ @sixsensesbhutan 🕯🕯🕯
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#AmpersandTravel #LuxuryIsInTheExperience
We’re dreaming of #Bali’s reflective sunsets today 🌅
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Enjoy particularly striking views from @thelegianbali in #Seminyak
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#AmpersandTravel #LuxuryIsInTheExperience
The mysterious allure of #Namibia never fails to draw us in 🇳🇦
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Misty layers, endless plains and silhouetted trees stretch as far as the eye can see
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#AmpersandTravel #LuxuryIsInTheExperience
Sunsets at the @gallefacehotel are the best welcome to #Colombo, especially when watching their flag ceremony from the iconic checkerboard terrace with a G&T in hand 🌅
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We also love the wonderful @maniumpathy_boutique_hotel, which is truly an oasis of tranquility within this city 🌿
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#AmpersandTravel #LuxuryIsInTheExperience
From mid May to mid October, The Ultimate Travelling Camp’s wonderful #ChambaCamp in #Thiksey (#Ladakh) will be open! 🏞
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Our specialists stayed at this one-of-a-kind luxury tented camp last year and adored it - we guarantee that you will too 🏕
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#AmpersandTravel #LuxuryIsInTheExperience
Ampersand’s Top 10 Luxury Sailboats 🌊
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@silolonasojournsphinisi @sailtigerblue @voyagemischief @alilapurnama @alexaprivatecruises @duniabaruadventures @lamimayacht @burmaboating @mutiara_laut @ultimateyachtsco
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Explore our #Highlights to see our hotlist and get inspired to take your own nautical adventure 🗺🇮🇩 🇲🇲
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#AmpersandTravel #LuxuryIsInTheExperience

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