JAPAN Inspiration Gallery 11 Japan
Back to Listing

Ise

Ise, a pretty idyll found along the Kii Peninsula's coastline, is home to the celebrated Amanemu - but there is much more to this remote region than just this particular beauty spot.

Most first-time visitors to Japan take the bullet train straight from Tokyo to Kyoto and Osaka, skipping the Kii peninsula that bulges into the Pacific in-between. Whilst the big cities are undoubtedly must-sees, it is on the peninsula that some of the most ancient settlements can be found, along with hot springs and beautiful ocean views enjoyed by Shoguns and Emperors of old. Hallowed Hongu Taisha shrine is located toward the southern end, from where the ancient pilgrimage trails of the Kumano Kodo fan out. One leads to the now famous Buddhist mountain enclave of Mount Koya founded in the year 805, whilst another runs eastwards up the coast through Mie prefecture to Ise-Jingu, another revered place for followers of Shinto - Japan's ancient animist belief system.

A thriving coastal community has grown up in the Matsusaka area once known as the Imperial breadbasket and a range of charming traditional 'ryokan' accommodation can be found here. It is an area rich with legend such as the 'wedded rocks' in Ise bay, and there is a thriving pearl fishing industry. The internationally renowned Aman have announced their newest luxury spa retreat venture a little further south along the jagged coastline of Ago Bay, which is testament to the scenic beauty and restorative powers of the hot springs in the area. It may take twice as long to get around on local trains around the coast but it's a charming ride.

Kii Peninsula Japan 8 Kii Peninsula Japan 8
Amanemu Ise Japan 1 Amanemu Ise Japan 1
Kii Peninsula Japan 9 Kii Peninsula Japan 9
Kii Peninsula Japan 10 Kii Peninsula Japan 10
Kii Peninsula Japan 4 Kii Peninsula Japan 4
Kii Peninsula Japan 2 Kii Peninsula Japan 2
Kii Peninsula Japan 13 Kii Peninsula Japan 13
Kii Peninsula Japan 6 Kii Peninsula Japan 6
Kii Peninsula Japan 3 Kii Peninsula Japan 3
Travel is the only thing that you buy that makes you richer.
Proverb

Client Testimonials

I thought the Ampersand team was outstanding. We couldn’t have hoped for anything more.
- Mr Geoffrey Johnson, India
Everything you did for us whilst we were away was hugely appreciated, and Ampersand has been exemplary in every way. I'll always recommend you!
- Mr Richard Stoughton, Sri Lanka
Without question, you put together the best trip I have ever taken. We were shown around like visiting dignitaries, the hotels were fantastic and the itinerary was just right. Everybody I know will hear about how amazing Ampersand is!
- Leslie Siben, India
Ampersand provided a bespoke and flexible holiday, tailored to my every whim. Their highly professional staff had only one goal which was to arrange an exceptional holiday and some unforgettable experiences in India. I have no hesitation in fully recommending them and they will be the first company I approach in the future - 10/10
- Anonymous, India
So many highlights to choose from! The hotels were amazing but Maya Villa was a highlight… I loved just hanging out in the hammock reading my book and watching the peacocks chase the cows!
- Krista Weir, Sri Lanka
I would recommend Ampersand without any hesitation!!! The best travel agent that I’ve ever had. Everything – from the individual care and attention in planning the trip, through to the efficiency of the agents on the ground in India – was handled brilliantly. An absolutely first-class service all round!
- Matthew Annable, Rajasthan, India
Difficult to articulate just how good the service from you and your team really was. We know you will continue to do well and hope we have the chance to seek your assistance again before long.
- Mr & Mrs Manson, North India
We had a wonderful holiday - everything was perfect. Thank you for helping us to make a thoughtful plan to enjoy and make most out of our trip. The places we visited, the guides, the transportation and driver, the hotels selected... Everything was great!
- Jaime Benitez, South India
Ampersand’s preparation, attention to detail and interaction before and during our trip show exactly why good travel agents have a role in today’s internet booking age. They were a delight to deal with!
- Mr David Wallace, North India
I had a very lovely time and was looked after splendidly. My first visit to India could not have been better, save for being longer! But I shall return at some point and I shall look to you to make the arrangements.
- Matthew Nicklin, North India

Let us keep you up to date

Sign up to our newsletter and never miss out on unmissable exclusive luxury experiences

Condé Nast Top Travel Specialist Award 2020
Condé Nast Top Travel Specialist Award 2019
Condé Nast Readers Choice Award 2019