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Four Seasons Seoul
Seoul

Directly opposite the storied Gyeongbokgung Palace, the Four Seasons Hotel Seoul rises elegantly over the capital, a 29-storey haven where contemporary luxury meets the soul of traditional Korea. Its shimmering glass-and-steel façade subtly echoes the geometry of a royal palace, and this dialogue between past and present continues inside, where serene modern spaces are enriched with hand-crafted Korean details and striking works by the country’s leading contemporary artists. Vast floor-to-ceiling windows frame the hotel’s remarkable dual outlook - the tiled rooftops and tranquil courtyards of the palace to one side, and the glittering skyscrapers of Seoul’s modern business district to the other.

The 317 guestrooms, including 43 suites, are generous, light-filled sanctuaries designed with understated elegance. Standard rooms range from 41-48m², while the showpiece Sejong Corner Suites extend to 206m², each blending minimalist lines with subtle Korean motifs in silk, celadon and warm natural woods. White Italian-marble bathrooms feel wonderfully indulgent, complete with deep soaking tubs, separate rainforest showers, double vanities and Lorenzo Villoresi amenities. Thoughtful technology, such as personalised iPad Minis for service, customisable Four Seasons beds, well-stocked refrigerated bars and plentiful charging points, ensures an effortless stay.

Wellness is a defining feature of the hotel. Guests have access to a superb fitness centre, bright indoor pools and an entire floor dedicated to Korean sauna culture, all benefitting from abundant natural light. For something distinctive, the 10th-floor Golf Experience lets you perfect your swing using advanced 3D simulation of the world’s most iconic courses. The spa, one of Seoul’s finest, blends modern therapies with time-honoured Asian healing traditions.

Dining is a true highlight, with eight exceptional restaurants and bars that draw both international guests and discerning Seoulites. From Michelin-starred Cantonese cuisine to breezy alfresco dining on the 15th-floor terrace, the hotel’s culinary offering is endlessly enticing. And tucked beneath the hotel is one of Seoul’s most atmospheric secrets - an intimate speakeasy-style bar, where mixologists craft inventive cocktails in a moody, art-deco–inspired setting, the perfect end to a day of exploring the city.

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I can't think of anything that excites a greater sense of childlike wonder than to be in a country where you are ignorant of almost everything.
Bill Bryson

Client Testimonials

I thought the Ampersand team was outstanding. We couldn’t have hoped for anything more.
- Mr Geoffrey Johnson, India
Ampersand provided a bespoke and flexible holiday, tailored to my every whim. Their highly professional staff had only one goal which was to arrange an exceptional holiday and some unforgettable experiences in India. I have no hesitation in fully recommending them and they will be the first company I approach in the future - 10/10
- Anonymous, India
Ballyfin was great - we loved it! Best things were the amount of space, it felt like you had the whole place to yourself, the history of the house, and the staff. We'd definitely recommend it. Thanks very much for all the help getting it booked!
- Mr Wyburd, Ireland
Difficult to articulate just how good the service from you and your team really was. We know you will continue to do well and hope we have the chance to seek your assistance again before long.
- Mr & Mrs Manson, North India
So many highlights to choose from! The hotels were amazing but Maya Villa was a highlight… I loved just hanging out in the hammock reading my book and watching the peacocks chase the cows!
- Krista Weir, Sri Lanka
Ampersand’s preparation, attention to detail and interaction before and during our trip show exactly why good travel agents have a role in today’s internet booking age. They were a delight to deal with!
- Mr David Wallace, North India
Getting to Amanpulo from Manila was very simple and the beach was the most beautiful I’d ever been on; pristine white sand, not a single piece of rubbish in sight. You get your own solar powered golf buggy to drive around resort (and a butler at request). The views from the Hillside Casita were spectacular!
- Mr Wyburd, Philippines
Everything you did for us whilst we were away was hugely appreciated, and Ampersand has been exemplary in every way. I'll always recommend you!
- Mr Richard Stoughton, Sri Lanka
Without question, you put together the best trip I have ever taken. We were shown around like visiting dignitaries, the hotels were fantastic and the itinerary was just right. Everybody I know will hear about how amazing Ampersand is!
- Leslie Siben, India
We have just returned back from a wonderful trip. Thank you very much for organising everything. The transfer was excellent – for once they had perfect car seats. The villa was lovely, just what we needed and the hotel had helpfully put us as far away as possible from everyone else. The breakfast buffet was the best I have ever seen – and I am slightly obsessive over breakfast!! There was an incredible choice, something for everyone and so beautifully presented. A real highlight of the trip. Thank you again for sorting everything - and at such short notice!
- Redmayne family, Phuket
I barely know where to begin... though a sincere 'thank you' would be the best. You have organised this trip perfectly. May was an inspiring and delightful companion in Myanmar – thoroughly professional and friendly at the same time. My accommodation throughout has been superb, especially The Governor's Residence and The Mandarin Oriental. The view from the cottage at Inle Lake was beautiful and I loved every moment of being there. And here I am now on the last leg of this extended holiday at my favourite place. I could stay here for ever, the peace, silence and surroundings all amazing, plus the people and the whole aura of Vana. Thank you for much, and I look forward to speaking to you on my return.
- Ms Margulies, Burma, India & Thailand
We really enjoyed the trip and were happy that we squeezed so much into a few short days. The Burmese people were lovely and the sites were fantastic. We really enjoyed the balloon ride and would highly suggest it to others in the future. The trip went super smoothly and a good time plus learning happened for all. Yangon was nice as the Strand was quite amazing and we of course loved the giant gold temple. Many thanks for all of your help and look forward to future travel with you.
- Wallace Family, Burma
Difficult to choose the highlight of the trip, can’t choose between… 1) Taj Mahal & Oberoi Amarvilas. 2) Ranthambore. 3) Lake Palace. We have to say a particular thank you for selecting Parmod as our driver. He is a delightful and kind man who took our holiday and our enjoyment as his responsibility. Thank you for putting together such an amazing trip for us. The balance of city and rural destinations was perfect for us and the variety of rooms and hotel types brilliant. Our driver and guides also added so much to the trip with their knowledge of India’s history and culture and their willingness to discuss it both from a professional and personal angle.
- Carruthers family, North India
I would recommend Ampersand without any hesitation!!! The best travel agent that I’ve ever had. Everything – from the individual care and attention in planning the trip, through to the efficiency of the agents on the ground in India – was handled brilliantly. An absolutely first-class service all round!
- Matthew Annable, Rajasthan, India
I had a very lovely time and was looked after splendidly. My first visit to India could not have been better, save for being longer! But I shall return at some point and I shall look to you to make the arrangements.
- Matthew Nicklin, North India
We had a wonderful holiday - everything was perfect. Thank you for helping us to make a thoughtful plan to enjoy and make most out of our trip. The places we visited, the guides, the transportation and driver, the hotels selected... Everything was great!
- Jaime Benitez, South India

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